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amit.design
Case Studies & Articles
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About

Meaningful
products & memorable
experiences.

Hi, I'm Amit. I work at the intersection of product and brand and help companies create experiences that achieve results.

Recent Work
All Projects

Revolutionizing cannabis growing with data analytics and robotics.

Zero-to-one product strategy, design and prototyping for the industries first autonomous scanning robot.

Revolutionizing cannabis growing with data analytics and robotics.Revolutionizing cannabis growing with data analytics and robotics.

Healthier environments with
circadian smart lighting.

Rapid prototyping, a small team and an iterative process helped launch a commercial lighting solution.

Healthier environments with<br> circadian smart lighting.Healthier environments with<br> circadian smart lighting.

Find, screen and hire with AI and collaborative tools.

Hiring talent is a complicated process, if you can solve upstream issues, you can improve quality, conversion and hiring speed.

Find, screen and hire with AI and collaborative tools.Find, screen and hire with AI and collaborative tools.

A product configurator built for
a new generation of buyers.

Designing Mack Truck's first ever product configurator tailored around user needs.

A product configurator built for<br> a new generation of buyers.A product configurator built for<br> a new generation of buyers.
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Services

People first, business focused,
end-to-end design.

Insights and Strategy

I put audience needs and business objectives at the heart of what I do.

  • Qualitative Research
  • Persona Generation
  • Customer Journey Mapping
  • Experience/Brand Strategy
  • Visioning

Brand & Product Design

I create usable, delightful, brand-embodied digital experiences.

  • Brand Strategy & Expression
  • UX Strategy
  • Behaviorial Design
  • UI Design & Prototyping
  • Testing & Optimizing

Leadership

I guide teams, clients and projects with empathy and vision.

  • Define, Measure, Govern
  • Lead Transformational Change
  • Mentorship
  • Team Development
  • Culture Development
Select brands and agencies